Monthly Archives: April 2020

You are browsing the site archives by month.

Seven steps to evaluate usability through eye movement tracking with eye tracking technology

The research presents a set of seven steps as a procedure for evaluating the usability of digital informational environments by using eye tracking technology. Twenty-seven metrics provided by the technology are identified, and relevant usability aspects for the analysis of efficiency and effectiveness are associated with each one. Read More →

Business models at the crossroad of responsible innovation, sustainability and resilience

Do we know enough about how to organize for the grand challenges and sweeping challenges we are facing? Until now, business researchers have been following the practitioners, understanding and exploring their world. However, practitioners do not always have the luxury of lifting their heads and understanding how to contribute to the world on a higher scale. Here, business researchers can bring their knowledge together to advice of new and exciting models of creating value for different kinds of stakeholders. Read More →